Marketing Officer 🎉
- Dar es Salaam, Tanzania
- viaKaziConnect
7 months ago
Mid Level
Marketing, Advertising and PR
2 - 5 years
Bachelor's degree in Marketing, Communications, or related field
Job Summary
We are seeking a skilled and enthusiastic Marketing Officer to join our team. The ideal candidate will be a creative thinker with excellent communication skills and a passion for marketing. As a Marketing Officer, you will be responsible for developing and implementing marketing strategies to promote our products/services and attract new customers. You will work closely with the marketing team to execute campaigns, analyze data, and continuously optimize our marketing efforts.
Duties And Responsibilities
- Develop and execute marketing strategies to promote our products/services.
- Create engaging content for various marketing channels, including social media, email, and website.
- Manage social media accounts and engage with followers to build brand awareness and drive engagement.
- Coordinate with design and content teams to create marketing materials such as brochures, flyers, and advertisements.
- Analyze market trends and competitor activity to identify opportunities for growth.
- Monitor and report on the performance of marketing campaigns, using data to inform decision-making and optimize results.
- Collaborate with sales teams to develop marketing materials and support sales initiatives.
- Stay up-to-date with the latest trends and best practices in marketing.
Education Other Skills Required
- Bachelor's degree in Marketing, Communications, or related field.
- Proven experience in marketing, with a track record of successful campaigns.
- Strong written and verbal communication skills.
- Creative thinking and problem-solving abilities.
- Proficiency in digital marketing tools and platforms.
- Excellent organizational and time management skills.
- Ability to work well in a fast-paced environment and meet tight deadlines.
- Knowledge of SEO, SEM, and other digital marketing techniques is a plus.
