Communications & Public Engagement Officer 🎉
  • Dar es Salaam, Tanzania
  • viaKaziConnect
1 month ago
Mid Level
Non Government Organization
2 - 5 years
Bachelor’s degree in Communications, Public Relations, Journalism, or a related field
Job Summary
As a Communications & Public Engagement Officer you will play a pivotal role in enhancing the organization's public profile, fostering community relationships, and driving effective communication strategies. You will be responsible for creating, implementing, and overseeing comprehensive communication plans that promote the organization's mission, values, and initiatives. You need to have a strong background in public relations, media relations, community engagement, and digital communications, with a passion for connecting with diverse audiences and stakeholders.

Duties And Responsibilities
Strategic Communications Planning:
  • Develop and implement comprehensive communication strategies that align with the organization's goals and objectives.
  • Craft compelling narratives and key messages to effectively communicate the organization’s mission, vision, and impact.

Media Relations:
  • Build and maintain strong relationships with media outlets and journalists.
  • Draft and distribute press releases, media advisories, and other media materials.
  • Serve as the primary point of contact for media inquiries and facilitate interviews and media coverage.

Community Engagement:
  • Foster and strengthen relationships with community groups, stakeholders, and partners.
  • Organize and participate in community events, forums, and public meetings to engage with the community and gather feedback.
  • Develop and manage community outreach programs to enhance public engagement.

Digital Communications:

  • Oversee the organization’s digital presence, including website content, social media channels, and email newsletters.
  • Create and curate engaging content for digital platforms to increase visibility and engagement.
  • Monitor and analyze digital metrics to optimize communication strategies and report on performance.

Internal Communications:
  • Develop and implement internal communication strategies to ensure staff are informed and engaged.
  • Produce internal newsletters, updates, and other communication materials to keep employees informed about organizational developments.

Content Creation:
  • Write, edit, and produce high-quality content for various communication channels, including newsletters, reports, brochures, and presentations.
  • Ensure all communications are consistent with the organization’s brand and messaging.

Crisis Communication:
  • Develop and implement crisis communication plans and strategies.
  • Act as a spokesperson during crises and manage communication efforts to mitigate negative impacts.

Public Relations:
  • Identify and leverage opportunities to enhance the organization’s public image and reputation.
  • Coordinate and manage public relations campaigns and initiatives.

Education Other Skills Required
  • Bachelor’s degree in Communications, Public Relations, Journalism, or a related field.
  • Minimum of 2-5 years of experience in communications, public relations, or a related role.
  • Excellent written and verbal communication skills.
  • Strong interpersonal and relationship-building skills.
  • Proven experience in media relations and digital communications.
  • Ability to manage multiple projects and meet deadlines in a fast-paced environment.
  • Proficiency in using digital communication tools and platforms.
  • Knowledge of community engagement practices and principles.
  • Creative thinker with strong problem-solving skills.
  • Ability to work independently and as part of a team.

Desirable:
  • Experience in the nonprofit sector.
  • Knowledge of graphic design and multimedia production.
  • Familiarity with social media analytics and web content management systems.
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