We are seeking a talented and creative Digital Communication Specialist to join our dynamic team. The ideal candidate will have a strong background in digital marketing, content creation, and social media management. This role is crucial for enhancing our online presence, engaging our audience, and driving our brand's growth through innovative digital strategies.

Content Creation and Management:

• Develop, create, and manage engaging content across various digital platforms including websites, blogs, social media, and email campaigns.
• Ensure content aligns with the brand's voice, tone, and messaging guidelines.

Social Media Management:

• Oversee and manage all social media accounts, including content scheduling, posting, and community engagement.
• Monitor social media trends, track analytics, and adjust strategies to maximize reach and engagement.

Digital Marketing Campaigns:

• Plan, execute, and optimize digital marketing campaigns across multiple channels such as SEO, PPC, email marketing, and social media advertising.
• Analyze campaign performance and provide actionable insights and recommendations for improvement.

Brand Management:

• Maintain and enhance the company's digital brand identity and presence.
• Ensure consistent brand messaging across all digital touchpoints.

Analytics and Reporting:

• Monitor, analyze, and report on digital marketing metrics and campaigns.
• Use data-driven insights to refine and improve digital communication strategies.

Collaboration:

• Work closely with the marketing, sales, and product teams to align digital communication efforts with overall business objectives.
• Coordinate with external agencies and vendors as needed.

Innovation and Trends:

• Stay up-to-date with the latest digital communication trends, tools, and best practices.
• Propose and implement new ideas and technologies to enhance digital communication efforts.

• Bachelor’s degree in Communications, Marketing, Digital Media, or a related field.
• Minimum 3 years’ experience in digital communications.
• Proficiency with Adobe Creative Suite.
• Expertise in SEO, SEM, & CRM.
• Familiarity with web analytics.
• Excellent writing and editing skills.
• Strong organizational abilities.
• Creative problem-solving skills.
• Ability to work independently and in a team environment.
• Excellent interpersonal and communication skills.