We are looking for a creative and tech-savvy Digital Marketer to join our team. The ideal candidate will have hands-on experience in digital marketing, with a strong understanding of content creation, graphic design, and online marketing strategies. This role is perfect for someone with 1 to 2 years of experience who is proficient in Canva, Microsoft Office Suite, and photography, and has a passion for web and graphic design.

Key Responsibilities

• Plan, execute, and optimize digital marketing campaigns across various platforms.
• Develop strategies to drive traffic, engagement, and leads through social media, email, and website channels.
• Create visually appealing graphics and content using Canva and other design tools.
• Produce engaging photography for digital use, including product and lifestyle imagery.
• Update and maintain the company website for optimal performance and user experience.
• Design promotional materials and visual assets for digital and print media.
• Create and manage email campaigns, including newsletters and promotional emails.
• Track and analyze email marketing performance to improve results.
• Monitor and report on digital marketing campaign performance using analytics tools.
• Provide insights and recommendations based on data analysis.
• Work closely with the marketing and sales teams to ensure cohesive branding and messaging.
• Stay updated with the latest digital marketing trends and tools.

• Bachelor’s degree in Marketing, Information Technology, Graphic Design, or a related field
• 1 to 2 years of experience in digital marketing or a related role.
• Proficiency in Canva, Microsoft Office Suite, and email marketing tools.
• Basic knowledge of photography and photo editing.
• Familiarity with web design and graphics design tools (e.g., Adobe Photoshop, Illustrator, or similar).
• Strong understanding of internet marketing strategies and techniques.
• Excellent written and verbal communication skills.
• Ability to multitask and work under tight deadlines.
• Certification in Digital Marketing or related fields.
• Experience with SEO, SEM, and PPC campaigns.
• Knowledge of CMS platforms like WordPress or Squarespace.