Marketing Manager ๐ŸŽ‰
  • Dar es salaam, Tanzania
  • viaKaziConnect
2 years ago
Mid Level
Information Technology
Bachelor's Degree in Marketing, Business, or a related field,
Job Summary

We are looking for a Marketing Manager who can be responsible for managing the company's marketing initiatives.

  • Uses market research and analysis to direct marketing strategy and planning.
  • Oversees the production of all promotional materials and marketing campaigns.
  • Reports marketing and sales results to senior executives.

Duties And Responsibilities
  • Interviews, hires, and trains marketing staff members
  • Establishes marketing goals based on past performance and market forecasts
  • Oversees current offerings and comes up with initiatives for new products or services
  • Researches and analyses market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies
  • Works with marketing staff to develop detailed marketing plans for all media channels and sales teams
  • Approves and oversees the creative development of promotional materials, website content, advertisements, and other marketing-related projects
  • Communicates with various media buyers, advertising agencies, printers, and other services to help marketing projects come to fruition
  • Provides in-depth information to interested clients, and acts as a representative for the marketing department in important buyer meetings
  • Works within the department budget to develop cost-effective marketing plans for each product or service
  • Tracks all marketing and sales data and creates detailed written reports and verbal presentations to bring to senior executives
  • Adjusts marketing campaigns and strategies as needed in response to collected data and other feedback
  •  

Education Other Skills Required
  • Bachelor's Degree in Marketing, Business, or a Related Field, Marketing Strategy, Media Channels
  • Client Relationships
  • Creativity &  Adaptability
  • Research, Analysis & Writing
  • Public Speaking, Interpersonal Communication & Leadership
  • People Management, Detail-Orientated
  • Budgeting, Organisation & Multi-Tasking
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